World’s largest olive oil producer warns U.S. consumers of a double whammy from Trump tariffs
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World’s largest olive oil producer warns U.S. consumers of a double whammy from Trump tariffs

July 24, 2025
05:12 AM
4 min read
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financialconsumer goodsagriculturemarket cyclesseasonal analysispolicy

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The European Union is the leading producer, consumer and exporter of olive oil.

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4 min read

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financial news

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Published

July 24, 2025

05:12 AM

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CNBC

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financialconsumer goodsagriculturemarket cyclesseasonal analysispolicy

Re suggests that Spain's Deoleo, the world's largest o oil ducer, says American consumers could be impacted by the Trump administration’s 30% tariff threat on EU imports. "It's worth noting that apximately 95% of the o oil consumed in the U

Moreover, Is imported, so such policies will affect end users," Deoleo CEO Cristóbal Valdés told CNBC by

The EU is the leading ducer, consumer and exporter of o oil

Bottles from the Spanish cooking and extra virgin o oil brand Carbonell are seen displayed for sale at a supermarket (an important development)

Moreover, Sopa Images | Lightrocket | Getty ImagesSpain's Deoleo, the world's largest o oil ducer, says U, given current economic conditions

President Donald Trump's threat to impose 30% tariffs on imports from the European Union could translate into higher prices for U (remarkable data)

Consumers — as well as limited access to a superfood staple

Trump has threatened to raise tariffs on the 27-member bloc from Aug

Furthermore, 1, in what would mark a steep jump from the current 10% duty

Moreover, The EU has long been scrambling to reach a trade deal with the U (which is quite significant)

And is considering its options ahead of Trump's deadline, including the spect of countermeasures

Furthermore, Huge uncertainty persists over whether the U

And EU can strike a deal over the coming days, although a blockbuster framework agreement between the U (which is quite significant)

And Japan has raised hopes of a breakthrough

Nevertheless, Nevertheless, Deoleo, the maker of household o oil brands such as Bertolli and Carbonell, told CNBC that the Trump administration's trade measures could have an impact on American consumers, particularly given limited U. "It's worth noting that apximately 95% of the o oil consumed in the U

Is imported, so such policies will affect end users," Deoleo CEO Cristóbal Valdés told CNBC by

Additionally, The Spanish company said the U

Additionally, Accounts for more than a quarter of its total revenue, making it a strategically important market

Around 40,000 acres (16,187 hectares) of os are planted exclusively in the U, in today's market environment

Furthermore, For o oil duction, according to the American O Oil ducers Association, in this volatile climate

By comparison, the EU is known to be the leading ducer, consumer and exporter of o oil, with roughly 4 million hectares (9. 88 million acres) dedicated to the cultivation of o trees across the region, in this volatile climate

Additionally, On the other hand, Read moreFrom Irish whiskey to Italian cheese, Trump's tariff threat is rattling EU exportersWorld’s largest o oil ducer says ‘liquid gold’ prices on track to halve from record levelsMost of the world's supply of o oil comes from the Mediterranean, with southern European countries such as Spain, Italy and Greece among the world's leading ducers of the precious commodity

Spain, in particular, is the biggest o oil ducer in the EU and a global reference for prices, in today's market environment

O oil access 'should not be penalized'As part of its preparation for a higher tariffs rate, Deoleo's Valdés said the company intends to ramp up its communication, marketing and consumer engagement efforts to ensure o oil remains an everyday staple. "Beyond institutional dialogue, we are strengthening our value position in the U

Additionally, Through consumer awareness campaigns the benefits of o oil and a renewed commitment to our brands—especially Bertolli, which today represents trust and consistency for American consumers," Valdés said, amid market uncertainty

Workers work in a Molfetta countryside in Italy, on October 24, 2024, during the o harvest, given the current landscape

Nurphoto | Nurphoto | Getty ImagesDeoleo's chief executive also said the o oil ducer would continue to keep all strategic options open, while working on logistics and supply chain imvements to respond to different market scenarios, in today's financial world. "However, beyond tactical decisions, our main priority is to tect American consumers' access to a food duct that is essential to their health

However, Access to o oil should not be penalized — it should be moted," Valdés said

Furthermore, Tariffs on EU goods first came into effect in early April, analysts at commodity data firm Expana warned that a reduction in U

O oil imports could have "serious repercussions" for the global market

Furthermore, However, They cited market players as saying that such a shift could create a supply glut in the EU, leading to further downward price pressure and intensifying competition among ducers, in this volatile climate

It's not just o oil exporters that have been rattled by Trump's tariff threats, however

Irish whiskey firms, Italian cheesemakers and French wine ducers are among those who have sounded the alarm over the potential impact (something worth watching).