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Why WK Kellogg Shares Skyrocketed This Week

July 10, 2025
02:26 PM
2 min read
AI Enhanced
investmentstocksconsumer staplesfoodmarket cyclesseasonal analysismarket

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S of cereal maker WK Kellogg (KLG 30. 77%) rose 34% this week as of noon E. Thursday, according to data vided by S&P Global Market Intelligence. One week after being...

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investment

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Published

July 10, 2025

02:26 PM

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investmentstocksconsumer staplesfoodmarket cyclesseasonal analysismarket

S of cereal maker WK Kellogg (KLG 30. 77%) rose 34% this week as of noon E

Thursday, according to data vided by S&P Global Market Intelligence

One week after being added to a slew of Russell Value indexes, it turns out WK Kellogg was indeed a good value investment -- at least in the eyes of Ferrero

On Wednesday, the Italian chocolate and candy juggernaut announced plans to buy Kellogg for $23 per, mpting this week's spike in price

The acquisition announcement comes just months after rumors circulated the two merging earlier in February

Nutella and cereal: A perfect match

Snacking behemoth Ferrero is to brands such as Ferrero Rocher, Tic Tac, Kinder, and Nutella

While adding Kellogg's cereal brands, such as Froot Loops, Frosted Flakes, Rice Krispies, and Special K, may seem a bit off-course, the acquisition expands Ferrero's foot in the United States

Image source: Getty Images. -wise, current Kellogg holders are unly to benefit any further, as the company's price is already within 1% of the $23 acquisition price

Barring the limited potential for a bidding war, or the deal falling through (which would bably harm holders), investors can bably redeploy this capital elsewhere

This acquisition serves as a reminder not to overlook the multitude of "boring" consumer staples available today at sub-market valuations

Whether it's Kraft Heinz, Hershey, Tyson Foods, Lamb Weston, or fellow cereal makers General Mills and Post, food stocks were the original recurring-revenue es, offering stability to any portfolio at the right price

In an era where artificial intelligence (AI) and quantum computing stocks steal most of the hype, it's essential to keep an eye on value opportunities these blue chip food stocks -- just Ferrero did

Josh Kohn-Lindquist has positions in Hershey

The Motley Fool has positions in and recommends Hershey

The Motley Fool recommends Kraft Heinz and WK Kellogg

The Motley Fool has a disclosure policy.