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Why Southwest Stock Is Flying Higher Today

July 10, 2025
12:08 PM
2 min read
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Delta Air Lines vided a surprisingly strong outlook for the second half of the year, and the entire airline sector is taking off as a result. S of Southwest Airlines...

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investment

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Published

July 10, 2025

12:08 PM

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stocksairlinestransportationmarket cyclesseasonal analysissector

Delta Air Lines vided a surprisingly strong outlook for the second half of the year, and the entire airline sector is taking off as a result

S of Southwest Airlines (LUV 8. 15%) traded up 7% as of 11:30 a

ET ing Delta's strong report

Image source: Southwest Airlines

Demand trends appear strong There is a lot of investor uncertainty heading into airline earnings season

Although results came in largely as expected three months ago, growing concerns the impact of inflation and tariffs on consumers kept many investors on the sidelines

Delta, historically the first airline to report, vided reason to get excited

Delta topped Wall Street estimates and reinstated full-year guidance above expectations, saying that demand is holding up well despite macro headwinds

On Thursday, investors sent the entire airline sector higher, betting that what Delta is seeing reflects well on what other carriers will report in the weeks to come

Delta's results are positive, but investors interested in Southwest should still remain cautious

Southwest is in the early stages of a transformation that involves eliminating perks such as no bag fees, and it is possible there will be consumer backlash to those changes

Also, while overall demand held up strong for Delta, the main cabin was much weaker than premium and traffic

That could spell trouble for Southwest, which has historically relied more on no-frills travel than its rivals

The enthusiasm is understandable, but Southwest investors would be wise to hold out for company-specific color from management before hopping on board

Lou Whiteman has no position in any of the stocks mentioned

The Motley Fool recommends Delta Air Lines and Southwest Airlines

The Motley Fool has a disclosure policy.