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Why Salena Zito Wrote ‘Butler,’ Her New Bestseller About The Trump Rally Shooting

July 19, 2025
01:15 PM
5 min read
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moneyfinancialmediapoliticsmarket cyclesseasonal analysisgeopolitical

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Journalist Salena Zito opens up about the 2024 Trump campaign rally shooting that inspired her new #1 bestseller "Butler."

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5 min read

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financial news

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July 19, 2025

01:15 PM

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Forbes

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moneyfinancialmediapoliticsmarket cyclesseasonal analysisgeopolitical

From an analytical perspective, MediaWhy Salena Zito Wrote ‘Butler,’ Her New Bestseller The Trump Rally ShootingByAndy Meek, Senior Contributor

At the same time, Forbes contributors publish independent expert analyses and insights

I report on media as well as its intersection with news and culture

Nevertheless, AuthorJul 19, 2025, 01:15pm EDTDonald Trump pumps his fist as he's rushed offstage by U

Secret Service agents after being grazed, given the current landscape

Furthermore, More by a bullet during a rally on July 13, 2024 in Butler, Pennsylvania

In contrast, (Photo by Anna Moneymaker/Getty Images)Getty Images Salena Zito was standing just four feet from President Trump’s podium when she heard the pops, in light of current trends

All of a sudden, what was meant to be a campaign rally on July 13, 2024, in the Republican stronghold of Butler, Penn

However, , became the scene of an attempted assassination

Additionally, Zito, a writer for the Washington Examiner and native of the region, had just wrapped a pre-rally interview with then-candidate Trump

On the other hand, However, Her daughter — a photojournalist — was close by when the shots rang out

A nearby security officer tackled Zito, ly to tect her from being struck by a stray round

Capturing a moment that changed everything in Butler, PA “I was very aware that history was happening in front of me,” Zito told me, in an interview her new book Butler: The Untold Story of the Near Assassination of Donald Trump and the Fight for America’s Heartland, which hit shelves last week — and has just debuted at #1 on the New York Times nonfiction bestseller list

Moreover, “The angle I was looking at (President Trump), it was so crystal (an important development), in today's financial world

I saw the streak of blood across his face, in this volatile climate

I saw him grab his ear

I saw him take himself down, and not fall down

Furthermore, I knew what the sound was immediately

Meanwhile, ” Zito’s book is a raw and detailed account of that day, in this volatile climate. “Her analysis is sharp-eyed and her anecdotes revealing,” reads a review of Butler in The Guardian (fascinating analysis), given current economic conditions

And speaking of reviews, her subject couldn’t resist adding one of his own — Trump raved in a Truth Social post that Zito’s is a “powerful new book” and that she “was an eyewitness to that terrible day, and understands the unbreakable Spirit of our Movement to FIGHT, FIGHT, FIGHT

On the other hand, ” MORE FOR YOU The book is also something deeper

Beyond the you-are-there narrative, Butler is a meditation on place – on the kind of regions, Butler County, that Zito argues are too often overlooked by the media and political class, given current economic conditions. “I want readers to understand the importance of place,” she told me, given current economic conditions. “Not what happened in Butler

In contrast, But in how the country voted, in this volatile climate

Nevertheless, Place and rootedness has a lot to do with that. ” Zito writes with authority not just because she was there — but because she’s actually from there

Her family settled in Butler County in the 1750s (fascinating analysis)

She knows the rhythms of the region and the values that drive the people who there, and her reporting connects the dots between a town rocked by a would-be assassin and a country that re-elected Trump months later, in part because of places just Butler, in today's market environment

The book also contains new insight from Zito’s interviews with the president in the aftermath. “What he says why he said ‘fight, fight, fight’ — he told me that the next morning,” she said. “He understands now the presidency isn’t just him (this bears monitoring)

Moreover, The data indicates that ’s jecting strength

It’s preserving the vision of what the presidency is supposed to be. ” She added that Trump, whom she’s interviewed many times over the years, seemed fundamentally changed

Moreover, “He believes he was d for a reason

There are a number of things he did that day that he never does

Additionally, The way he is governing now is as a man who understands he was given a chance — and he wants to use that chance to accomplish something. ” Butler is as much the gravity of that day as it is how geography, identity, and community helped shape a moment in history and a candidate whose life almost before the election did

And with the book now sitting atop the New York Times bestseller list, it’s that message is resonating (remarkable data). “Trump is one of only two presidents that have ever campaigned in Butler,” Zito reminds me. “The other is John F (an important development)

However, ” Editorial StandardsRes & PermissionsLOADING PLAYER (quite telling).