Why Did Tilray Stock Pop Today?
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Why Did Tilray Stock Pop Today?

Why This Matters

Tilray's 15% stock price bump today makes zero sense.

July 22, 2025
02:29 PM
3 min read
AI Enhanced

Tilray's 15% stock price bump today makes zero sense. Meanwhile, Alliance Global Partners cut its price target on Tilray Brands (TLRY 16.

55%) stock by 25% this morning, from $1 to just $0 (which is quite significant). 75 per, as The Fly just reported. You'd bably expect news that to have an impact on the stock, and it did.

Furthermore, However, But perhaps not the effect that you think, given the current landscape. As of 2:05 p. ET Tuesday, Tilray stock is up 15.

On the other hand, Image source: Getty Images (noteworthy indeed).

Additionally, What Alliance Global said Tilray Investors' reaction to Alliance Global cutting its price target doesn't make a whole lot of sense (to say the least) (which is quite significant).

According to the analyst, Tilray is experiencing "softness" in international sales of cannabis, and in its alcohol sales as well (this bears monitoring).

Additionally, (Best known as a marijuana stock, Tilray actually gets 25% of its revenue -- and 40% of its gross fit -- from the sale of alcoholic beverages.

) This's leading Alliance Global's analysts to cut their forecasts for Tilray's earnings this year, and to cut their price target as well.

However, Tilray stock does, fortunately, cost only a couple of pennies more than the new price target, however, and so Alliance Global gives the stock a neutral rating. Is Tilray stock a buy.

Even "neutral" may be generous, however (noteworthy indeed) (this bears monitoring), considering recent developments.

Tilray hasn't earned a fit since 2018, back when marijuana stocks were still among momentum traders, in today's financial world. It hasn't generated positive free cash flow (FCF), well, ever.

Even optimistic stock market analysts don't see the company turning fitable before 2029 at the earliest, although forecasts do call for positive free cash flow in 2026, given current economic conditions.

Personally, though, given the company's track record I'm going to have to see that happen to believe it. Moreover, If Tilray does report positive FCF next year, I'll be happy to reconsider the stock.

For the time being, however, I can only call Tilray stock a sell.

On the other hand, The Author Rich Smith is a contributing Defense Analyst at The Motley Fool, covering publicly traded and emerging in defense, space, and aerospace (this bears monitoring).

Prior to The Motley Fool, Rich practiced international corporate law for Clifford Chance in Russia, and for the Russian-Ukrainian Legal Group in Moscow, Kyiv, and Washington, D.

He holds a B (an important development). In International Relations from the College of William & Mary in Virginia, a J.

From the University of Baltimore, and language certification from the International Institute of Russian Language & Culture in Tver, Russian Federation, given the current landscape.

Furthermore, Fun fact: Canada's The Globe and Mail him in an article titled, "Ex-lawyer one of the best stock pickers since 2009.

" TMFDitty X @RichSmithFool Rich Smith has no position in any of the stocks mentioned. The Motley Fool recommends Tilray Brands. The Motley Fool has a disclosure policy.

FinancialBooklet Analysis

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Key Insights

  • The Federal Reserve's actions could influence market sentiment across sectors
  • Earnings performance can signal broader sector health and future investment opportunities
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Questions to Consider

  • How might the Fed's policy stance affect borrowing costs and economic growth?
  • Could this earnings performance indicate broader sector trends or company-specific factors?
  • Could this financial sector news affect lending conditions and capital availability?

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