
The Trade Desk Joins the S&P 500
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Research suggests that From an analytical standpoint, In this podcast, Motley Fool CEO Tom Gardner and contributors Jon Quast and Matt Frankel discuss: The Trade Desk is now included in...
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15 min read
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cryptocurrency
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July 23, 2025
01:25 PM
The Motley Fool
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Re suggests that From an analytical standpoint, In this podcast, Motley Fool CEO Tom Gardner and contributors Jon Quast and Matt Frankel discuss: The Trade Desk is now included in the S&P 500 (which is quite significant)
Bitcoin's rising appeal as a corporate treasury strategy
A surging interest in trading stock options, considering recent developments
On the other hand, Stocks worth watching
To catch full episodes of all The Motley Fool's free, check out our podcast center
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A full transcript is below
On the other hand, This podcast was recorded on July 17, 2025
Jon Quast: What does it mean for investors now that The Trade Desk is set to be the newest member of the S&P 500
What the re reveals is is Motley Fool Money
Welcome to Motley Fool Money
I'm your host today, Jon Quast, and joining me today is long-term Motley Fool contributor Matt Frankel, as well as Motley Fool co-founder Tom Gardner
Moreover, Both of you guys, thank you so much for being here today
However, We've got a lot of things to look at today, whether it is Bitcoin, trends, but let's start with our first story here
Additionally, Semiconductor company Synopsis just received all the apvals it needs to buy out S&P 500 constituents ANCS in a $35 billion deal
That leaves a spot open in the index, and it's getting filled by advertising nology company, the Trade Desk
Matt, Tom, the Trade Desk was down by 68% earlier in 2025 after the company missed its own guidance for the first time as a publicly traded company
Furthermore, Now, just a little while after the SCAR joining the S&P 500 officially tomorrow, July 18th, Matt, let's start with you
What does this mean for The Trade Desk holders
Matt Frankel: If anything, it's time to take a victory lap
Moreover, The biggest impact in the immediate sense is just that the S&P 500 index funds are all going to be required to buy s which is why you saw the stock pop
Moreover, The average S&P 500 component is something 25-30% owned by just three or four big S&P index funds
On the other hand, That's a lot of upward pressure on the stock
Nevertheless, Now having said that, being in the S&P doesn't affect the itself, but it is very impressive how far the Trade Desk has come
Moreover, It really is just an example of the hidden gems cess at work
However, It does get the stock on the radar of some institutional investors, but it's not a big victory -wise
Moreover, Jon Quast: When you look at what happened to the trade desk, really just a blow to the confidence there when it missed its own guidance
But that was just one quarter
It's not the long-term trend
Speaking of the long-term trend, Tom, I know this is a stock that you've ed for many years up 2,600% since going public in 2016 (fascinating analysis)
What did you initially the Trade Desk and do things still look bright to you for its future
Tom Gardner: First thing I'll say is just to affirm what Matt said, which I think the move into the S&P 500 is exciting in the moment, but relatively short-d because it ultimately comes down to how well the es perform
But it does raise the file for The Trade Desk which is now a market cap $40 billion
We began recommending the trade desk across a number of services, Rulebreakers, Hidden Gems, and others at the Motley Fool, back in 2017, in that area a year or so after they came public, we did an interview with Jeff Green
That's always a validating thing
Additionally, I would say anyone who's in stocks, if you can find an interview with the CEO out on YouTube, wherever you can find it, obviously, earnings call transcripts can give you some of their personality as well
But I took away from that interview in 2017 that we did with Jeff Green, very, very positive things the and the leadership (remarkable data)
I would say, in terms of looking at companies, what would we look for to find that pattern that we found in the trade desk early on, in today's financial world
Because as you said, it's now a 25 bagger in less than a decade since coming public
That's just an outstanding return (noteworthy indeed)
In the case of the trade desk, I would say you have a company with its focus on grammatic advertising, in this volatile climate
Moreover, However, First, in grammatic advertising, that is a higher margin portion of digital advertising
Historically, the digital advertising was you'd call on the phone
We talked to I remember our first deal with a discount broker that we had way back in the 1990s of the Motley Fool, and we actually called it the handshake
We wrote a written contract
We said, hey, we don't know what's going to happen here (something worth watching)
Let's see you (quite telling), in light of current trends
However, But it's become so much more sophisticated over the last couple of decades
Furthermore, Now, what you have is essentially AI-powered grammatic advertising (noteworthy indeed)
Nevertheless, You put your dollar amount in, and it spreads across the Internet to find the best locations for that ad, in light of current trends
Additionally, That's so much more sophisticated than traditional media
The evidence shows money was coming from traditional media into digital, but then from digital toward grammatic, and then grammatic toward connected TV
But let's just talk two or three things you see in a company's financial performance that can help you find them, given the current landscape
Additionally, Number 1, they're taking market
In the higher margin area in a, their gross margins are rising, and their returns on invested capital are rising
Those were all happening with the trade desk
Nevertheless, You asked Jon, what do we think of it now (an important development)
At the same time, I would say, again, around a $40 billion market cap, the stocks around $84 today
I would say Trade Desk is looking more fully valued now, more fully appreciated in the marketplace
I still think it can beat the market from here, but you're not going to get anything what we've gotten over the last decade (quite telling)
But again, positioned well in a growing trend, in today's market environment
Additionally, Furthermore, It's just that there's more competitive threats now in its marketplace than when it really emerged as the true leader in grammatic and connected TV advertising
However, Jon Quast: I couldn't agree more
Going back to CEO Jeff Green, definitely not afraid of the competition that's ahead, definitely facing those big giants head-on
Not short of ambition, I think it definitely has an opportunity to continue to grow in its market
Furthermore, Well, coming up next we are talking Bitcoin
On the other hand, This's Motley Fool money
Let's move on to our next topic here
As of this taping, the world's largest cryptocurrency is Bitcoin, and it's sitting near an all-time high price
Additionally, There has just been a wave of institutional buyers this year in 2025
Nevertheless, This's coming from companies from corporations
Just this morning, similar scientific announcing that it bought 210 more Bitcoins and now owns over 4,800
That's a lot at its current price of 118,000 per bitcoin, but it still pales in comparison to a company Strategy that owns more than 600,000 (an important development)
Even news coming out this week that BlackRock, because of its Bitcoin ETFs, actually holds even more than that
It's the largest holder
Nevertheless, Tom, if all of these companies and all of these other investors are buying Bitcoin, is this something that every investor should incorporate into their strategy
Additionally, Tom Gardner: I first have to call it similar scientific because I find it's such an enjoyable
Furthermore, I would say funny story because it's a company with a market cap below 600 million
This's a very small company in the public
Market analysis shows ir core is blood flow measurement nology
They're a healthcare nology company that has decided to just aggressively buy Bitcoin
Right now, it's certainly looking a good move
We're moving beyond that, let's say, the first 15 years of Bitcoin, we're largely early adopters, ies and very nically minded people, as well as individuals that just said, I'll take a little bit of a risk on
On the other hand, Now we're moving to the stage after the first 15 years where we're starting to see corporations and financial institutions buying (which is quite significant)
The movement of this now 2
Furthermore, 4 trillion dollar asset is largely going to depend on how much institutions back and buy and validate Bitcoin
This's no longer a speculative, hey, a bunch of people on the Internet are playing around in their, building their own mining systems in their basement
Moreover, Furthermore, This a very for real thing with ETFs with substantial asset basis for ETFs out of the gate, these Bitcoin ETFs
This analysis suggests that has been legitimized, but Bitcoin is valued at 2, considering recent developments. 4 trillion, I mentioned earlier, and gold is 17. 5 trillion
Additionally, Seven times larger allocation for gold, given current economic conditions
One quick note on this
In contrast, Gold over the last 25 years has outperformed the S&P 500, which is pretty remarkable over a quarter century
Tom Gardner: It's hard to fathom, but it is actually true (this bears monitoring), given current economic conditions
Jon Quast: You just blew my mind on the podcast
Additionally, Tom Gardner: [laughs] I do think the relationship between Bitcoin and gold is a good one to watch, and I think that gap will narrow, in this volatile climate
Moreover, For me, until you start seeing governments taking more fiscal responsibility and really trying to balance budgets by getting the tax policies right and getting the spending policies right and getting them align, getting both sides on the same team, so we're not yelling less filling taste grade at each other
Until that happens, you're going to see the debasing of currency, which does favor these alternative assets Bitcoin as a store of value
I will go on the record saying, I think Bitcoin is going to outperform the market substantially over the next 5-10 years
But it will be volatile
If anyone's not bought any bitcoin and wonders when do I jump into the skipping rope here
Furthermore, What's the time to get going (something worth watching)
On the other hand, Just wait for it to decline 20%
This leads to the conclusion that 's going to happen
This analysis suggests that 's happened a lot before
Jon Quast: Matt, what you
Do you think that there's anything here to Bitcoin (which is quite significant)
Matt Frankel: Well, I was one of those weird guys back in 2013 with a little mining rig set up in my house, Tom just mentioned
I wish I had kept the three Bitcoin or so that I had mind till now
I was trading at $300, and to me, it was free money, in today's financial world
Moreover, Tom Gardner: This breaks my heart (something worth watching), amid market uncertainty
Nevertheless, Matt Frankel: I know, I wanted to really understand how the nology worked
Meanwhile, This really the only reason I did it
It wasn't anything to do with, in light of current trends
But right now, there is a lot to Bitcoin, especially in the current regulatory environment, in today's market environment
Just to name one example, SoFi is a stock that I very closely
Their management just announced that they are bringing back crypto trading to the platform because we finally got regulatory clarity that banks can be crypto custodians (which is quite significant)
That's why they dropped it in the first place
On the other hand, They could be the first of many to bring cryptocurrency trading to their platform
Moreover, Imagine if some of the big banks end up doing it now that we actually have regulatory clarity
That's just one example, amid market uncertainty
Moreover, I don't necessarily think everybody needs to own Bitcoin, but there's a whole lot to it right now, and I think the trends are going to encourage higher trading volumes, which should put long-term upward momentum in Bitcoin
Additionally, Jon Quast: As we talk Bitcoin and there's just fundamental differences between cryptocurrencies and stocks, I think it's really important to note that
On a similar note here, I think it's important to distinguish between in stocks and trading in stock options
Moreover, Gentlemen, there's an undeniable surge in ity when it comes to stock options (remarkable data)
The first quarter of 2025, the Robinhood app saw options trading at an all-time high, given current economic conditions
Nevertheless, They were up 46% from the previous year, up 84% from two years ago
Matt, why do you think that investors are so interested in trading stock options right now
Matt Frankel: The short answer is that they're doing it for the wrong reasons in a lot of cases
Furthermore, Options are exciting, and there's lots of money to be made if speculative options bets go correctly which I would be willing to bet is most of what's happening on Robinhood
Meanwhile, A longer answer is that over the past few months, we've seen, really, this investor appetite for speculation that we haven't seen since the 2021 era, really start to make an appearance again (fascinating analysis)
We've seen SPAC start to make a comeback, for example
Conversely, We've seen the meme stock trade and the Wall Street Bets Group
On the other hand, The same can be said in recent days on the Ebuyers Opendoor and Offerpad
Open doors tripled over the past month
Traders see options, and they see this as a way to amplify moves this even further
If you remember the GameStop rally, that was primarily options-driven
Conversely, It's not a big surprise, given that all of those other kinds of speculation have come back to see options volume really soar
Jon Quast: It's worth noting, too, that within the options trading trend, this actually really surprised me
According to CBOE, 61% of option activity in May was zero-day options
Moreover, These are options that you buy today, and they expire today
It's essentially a short-term prediction of the stock price (noteworthy indeed)
Tom, is thinking short-term a good idea (which is quite significant), considering recent developments
Tom Gardner: [laughs] Oh, I see the largest softball coming over the plate at a Chicago softball field right now, and I'm just waving my bat waiting for it
Let's remember our college days in spring week
The market rolls from party to hangover to party and back again and again (an important development)
We're moving back deep into the party now
We're going to feel bad at some point, because you don't stack up some of these factors together and not pay the penalty at some point, the market's trading at 25 times earnings, amid market uncertainty
We're 30-35% above the 200-week moving average of the S&P 500
The US stock market is representing 70% of equity value worldwide, in today's financial world
Furthermore, I started hearing a song Trouble by Ray Lamontne when this happens, in this volatile climate
If you haven't heard that song before, play it, it sends a little bit of a message what happens when zero-day options start becoming very active (which is quite significant) (an important development)
Nevertheless, Executive insider selling is picking up and now above average
Furthermore, You have above-average levels of margin debt, and we have the leveraged ETFs out there
I don't know why the SEC stopped at 3X leveraged ETFs (an important development)
Let's make them 9X leveraged ETFs
Let's just allow people, so there's more and more speculation as people are having more and more fun, they're going back to get another drink at 1:00 AM
I'm not saying this is not a good reason to invest, considering recent developments
Nevertheless, I am saying that there's a very good reason to look at the type of investments you're making right now
The evidence shows would not be the time to climb out on the edge of the branch, this would be the time to stabilize with some more cautious and moderate classified investments
Nevertheless, Conversely, We classify every stock in the Motley Fool as cautious, moderate, aggressive, and I'd be in the cautious or moderate zone
On the other hand, But let's remember, we've been rewarded for staying invested
I love an investor Jeremy Grantham, but he still has a call out there that the S&P is going to 3,200 (something worth watching)
Moreover, I never heard him correct that one
It's dangerous to turn bearish and start pulling your money out of the equity, in light of current trends
It's much better, I think, to gradually change the style of investments in your portfolio (an important development), in today's market environment
In contrast, If you're very growth and oriented now, recognize there's so much enthusiasm and there's leverage behind it, and that can end up causing more volatility than normal in those types of investments (noteworthy indeed)
Moreover, Conversely, Jon Quast: I can personally attest that all of my worst decisions were when I was thinking short-term instead of long-term
Definitely appreciate that perspective
Coming up later in the show, we're talking hidden gems that we think will beat the market from here.
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