Investment
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The Broke Black Girl: ‘I Budget for Joy No Matter What’

July 17, 2025
08:30 PM
6 min read
AI Enhanced
financeinvestmentmoneywealthstocksfinancialconsumer discretionaryfinancials

Key Takeaways

We talked with Dasha Kennedy, @thebrokeblackgirl, to find out how to build bougie into our budgets without guilt, shame or sacrificing long-term financial goals.

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6 min read

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investment

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Published

July 17, 2025

08:30 PM

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NerdWallet

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Key Topics
financeinvestmentmoneywealthstocksfinancialconsumer discretionaryfinancials

From an analytical standpoint, The information vided on this page is for educational purposes only

Does not offer advisory or brokerage services, nor does it recommend or advise investors to buy or sell particular stocks, securities or other investments

Dasha Kennedy — known online as @thebrokeblackgirl — learned finances on the job

She was a default counselor at a bank after graduating high school

When she became a mom at 19, she admits she wasn’t thinking much the future. “What I knew motherhood early on was just, you’ve got to make ends meet,” Kennedy says. “It was just rooted in survival, in today's financial world. ” When her finances began to imve, she finally had room to breathe, think and plan (an important development)

She started documenting her financial journey in a Facebook group in 2017 and now she has ers on Instagram and other platforms as well (remarkable data), given the current landscape

In March 2025, she published her first book, “Moving Beyond Broke: The Power of Perseverance in Personal Finance. ” I Kennedy’s apach to money management because it’s inclusive and creative, blending personal experience with practical tools

Her gift is her ability to frame budgeting as a pathway to capacity, rest and joy, amid market uncertainty

I reached out to Kennedy how she balances financial responsibility without losing sight of the little luxuries that make life feel special, given current economic conditions

Here’s what she had to say

However, Responses have been edited for length and clarity

However, Q: What does being “bougie on a budget” mean to you, and how have you embraced this mindset in your own finances, in today's market environment

Additionally, A: To me, being bougie on a budget is holding dual truths

I nice things, but I don’t financial stress

So I find ways to make my life feel good without doing the most

That might mean fresh flowers from the grocery store, a solo lunch at a cute café, or taking the long way just because I the view

Moreover, Moreover, Luxury isn’t always a price tag, in today's financial world

It’s peace, it’s ease, it’s being able to say “yes” to what makes me feel good without regretting it later

Q: What are your top three go-to tips for living well without overspending

Nevertheless, A: (1) Make a list before you go anywhere, even the convenience store; (2) Romanticize your routines, doing laundry with a candle lit just hits different; and (3) Have a “joy fund. ” A small amount set aside every month just to make life sweeter

Q: How do you recommend people balance indulging in small luxuries while still working toward bigger financial goals

And how do you do this in your personal life

On the other hand, On the other hand, A: I treat small luxuries seasoning

Furthermore, In contrast, A little goes a long way

However, On the other hand, You don’t have to go full-blown spa weekend to feel cared for, sometimes it’s a new journal, a walk with your favorite playlist, or silk pillowcases on sale

Furthermore, I budget for joy no matter what

I build it into my plan I do bills

Nevertheless, That way I don’t feel guilty or impulsive when I want to treat myself

Q: If someone wants to glow up financially this year, where should they start

In contrast, What’s one habit you swear by

A: Track your money, even if it’s difficult

Additionally, Know what’s coming in, what’s going out, and what story your bank account is telling you

That habit changed everything for me

You can’t fix what you won’t face

Q: How can people change their money habits without feeling they’re “missing out” or falling behind their peers

A: Redefine what gress looks for you

Moreover, Not Instagram

However, Not your group chat

Additionally, Conversely, If your habits are moving you toward peace, that’s a win

Q: What advice do you have for someone who wants to start but feels intimidated or they “don’t make enough” yet

A: Start small and start now

I don’t care if it’s $10 a week

Consistency matters more than the amount

Additionally, I always say isn’t just money, it’s a mindset shift

Furthermore, You’re saying, “I believe in my future enough to plant seeds now. ” That’s powerful

Q: What are some habits that helped you go from surviving to building wealth (fascinating analysis), in this volatile climate

Furthermore, Any lessons you learned the hard way

However, A: Automate it (quite telling), considering recent developments

Moreover, That’s my No

When I waited to “feel ready,” I never felt ready

On the other hand, So I set it and forget it

I also check in with myself every month

Can I add more, in light of current trends

Am I spending out of boredom

On the other hand, Moreover, That helped me course-correct without guilt, amid market uncertainty

Moreover, Hard lesson, in light of current trends

Furthermore, Thinking I had to pick the perfect investment

Furthermore, Meanwhile, I wasted time overthinking, in this volatile climate

Now I keep it simple, index funds, and relax

Additionally, Q: What’s your best money advice for someone who’s just started earning six figures but isn’t sure how to build long-term wealth, in today's financial world

Don’t let the new income rush you

Get on your values, amid market uncertainty

Furthermore, Build a budget that reflects who you are and what you want (this bears monitoring)

Max out your retirement contributions if you can

Pay off high-interest debt

Additionally, And please, don’t get trapped in trying to “look” a six-figure earner, amid market uncertainty

Nevertheless, Nevertheless, Build quietly if you have to

Furthermore, Flex later

Q: There’s often pressure on social media to look successful (an important development)

Furthermore, How do you help people push past appearances and focus on real financial stability

A: I remind people that looking rich and being free are not the same

Nevertheless, Real wealth is options (something worth watching)

Nevertheless, Real wealth is being able to say no and mean it

I help people build s they don’t need to escape from, not just lifestyles that look good online (quite telling)

Additionally, The authorAmanda BarrosoAmanda Barroso, Ph (something worth watching), in light of current trends. , is a writer and content strategist helping consumers navigate budgeting, credit building and credit scoring

Before joining NerdWallet, Amanda wrote demographic trends at the Pew Re Center and got her Ph, in today's financial world

From The Ohio State University

Her work has been by the Associated Press, Washington Post and Yahoo Finance (noteworthy indeed)