Market analysis reveals InnovationAIThe Agentic-AI Hype Cycle Is Insane — Don’t Normalize ItByEric Siegel, Contributor.
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CEO of Gooder AI, author of “The AI Playbook” & “Predictive Analytics” AuthorJul 28, 2025, 08:15am EDTJul 28, 2025, 10:19am EDTThe Gartner Hype Cycle normalizes an irrational, costly industry habit: misleading hype.
Moreover, And when it. On the other hand, More comes to "agentic AI," the overmising is worse than ever.
Additionally, Eric Siegel Two weeks ago, I published an article, “Agentic AI Is The New Vaporware.
” I reasoned that agentic AI is a hype term that repackages pie in the sky AI ambitions, but does not allude to any particular advancement that might achieve them (this bears monitoring).
Meanwhile, The buzzword amplifies the overmising narrative that we’re rapidly headed toward a great leap in autonomy (noteworthy indeed).
Additionally, Most uses of “agentic” do not refer to any novel nical methodology and the ambition of increasing autonomy is not new – even as the word falsely implies otherwise on both accounts.
On the other hand, Moreover, The article performed fairly well. Additionally, At the same time, Only four of my 26 Forbes have received more views.
But I doubt the article made a great dent – I don’t expect the hype to quiet down overnight.
At the same time, The Gartner Hype Cycle currently has “AI agents” sitting at the “Peak of Inflated Expectations, in today's market environment.
” Unfortunately, seems to wear the peak hype position a badge of honor – despite the connotations that the next move will be a grave downfall into the “Trough of Disillusionment (quite telling), in today's financial world.
” The cycle is seen as a right of passage (this bears monitoring). There's a belief that hype, even when overzealous and misleading, helps pel nology (noteworthy indeed).
What the re reveals is analysis suggests that Gartner Hype Cycle Actually motes Hype The Gartner Hype Cycle famously depicts a presumed trajectory for each new nology, from inception to maturity (noteworthy indeed).
Nevertheless, At first, expectations rise as a new nology gains traction, in this volatile climate.
But the hype typically goes too far, reaching the “Peak of Inflated Expectations, amid market uncertainty.
” With agentic AI, we’re right at that precipice, ready to tumble down to the “Trough of Disillusionment.
Nevertheless, Additionally, ” Agenic AI’s plunge could be worse than most (an important development), in this volatile climate.
The disconnect between hype and reality seems to only be increasing, with so much more attention on a colorful story than concrete, deployed value.
MORE FOR YOU Overselling is costly; when the executives catch on, there’ll be hell to pay, in today's market environment.
Additionally, If we continue on the current course, the fall from grace will be even steeper and the disillusionment even deeper than usual (noteworthy indeed), given current economic conditions.
It could even be central to a third AI Winter, an era of diminished excitement and funding, considering recent developments.
But when Gartner positions a nology at peak hype, it worsens the hype rather than tempering it.
The firm’s Hype Cycle normalizes – even glamorizes – the irrational, costly overmising and overselling that hype entails.
Moreover, The message is that these ups and downs are not only inevitable, they’re helpful for accelerating the development and adoption of a nology. Moreover, I disagree (remarkable data).
Furthermore, Moreover, There’s a detrimental complacency in passively accepting, "That’s just how things work in the industry.
” There’s complicity in agreeing to an arbitrary amount of exaggeration and overmising – or, as Gartner calls it, “Inflated Expectations” – as copacetic.
Sure, the message of hype’s unavoidability is a bit sober, but Gartner’s Hype Cycle also indulges in the excitement, effectively celebrating the exuberant trendiness.
This tells us that amounts to a celebration of poor expectation management, in today's financial world. At the same time, It’s true that excitement helps get people moving.
Furthermore, But must we mote fiction in order to generate excitement and ductivity. I’m too much of a humanist and nology optimistic to think yes.
AI Hype Takes The Cake This blem of hype begetting hype is most intense for AI. Moreover, After all, AI hype is the worst hype.
On the other hand, It pels a narrative that, relatively soon, the will be capable of taking over human labor wholesale (noteworthy indeed).
The analysis reveals ’s a false mise of extraordinary levels of machine autonomy, fueled by an enticing, fictional story of escalating “intelligence” that begins to pel itself wildfire to transcend the entire range of human capabilities, in this volatile climate.
Moreover, But Gartner rewards each trend for… being a trend. For each nology it includes on its up and down ride, the Gartner Hype Cycle serves as a one-size-fits-all stamp of apval.
Nevertheless, It’s incapable of issuing a more dire warning, even if warranted – you never see its “rollercoaster” curves depicted as more or less extreme, nor its “Plateau of ductivity” particularly low or even hugging the floor, in today's financial world.
But for some nologies, you certainly should. This leads to the conclusion that “agentic AI” hype is even more egregious than most AI hype.
Conversely, The words themselves – “agent” and “agentic” – magnify the grandiosity.
Crediting machines with “agency” doubles down on AI’s core mythology and original sin, the anthropomorphization of machines.
This analysis suggests that sells an implausible, unsupported narrative that we’ll soon see unprecedented, significant new levels of computer autonomy (remarkable data).
The “Agentic AI” Hype Wave Is Only A Continuation The “GenAI” Hype Wave Gartner has bolstered the “agentic AI” hype wave even further by announcing it as its own nology with its own wave.
Although “agentic AI” has assumed the guise of being a unique nology unto itself, the hype term does not actually refer to any particular methodology or advancement, given current economic conditions.
On the other hand, Rather, “agentic AI” is a continuation of the broader genAI hype cycle that we’ve been in the midst of for almost three years.
Additionally, Gartner appears to have not recognized this.
Moreover, In contrast, Their report suggests that genAI has already slid halfway down toward the “Trough of Disillusionment,” separate from “agentic AI,” which is positioned atop the hype peak, in today's market environment.
I’m afraid that the current, singular wave of “genAI/agentic” hype – spawned from and based on large language models and other forms of generative AI – has far from peaked.
In contrast, Pivoting to its newer terminology helps rejuvenate the wave; “agentic” has simply picked up genAI’s mantle.
After all, the term “agentic AI” has come to refer almost exclusively to uses of LLMs. Since it normalizes overmising, one could hope that the Hype Cycle itself will someday become its own victim.
With a bit of luck, it will dip down to its own “Trough of Disillusionment” and stay there. Moreover, Editorial StandardsRes & Permissions.