The 22-year-old AI CEO behind Friend.com necklace welcomes graffiti on his $1 million ad campaign: ‘Capitalism is the greatest artistic medium’
Real Estate
Fortune

The 22-year-old AI CEO behind Friend.com necklace welcomes graffiti on his $1 million ad campaign: ‘Capitalism is the greatest artistic medium’

Why This Matters

“The audience completes the work,” Avi Schiffmann, creator of the AI wearable, told Fortune. “I purchased the zeitgeist.”

October 1, 2025
06:16 PM
7 min read
Neutral

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