In this BUX your favorite stocksCREATE FREE ACCOUNTStarbucks' new tein-packed beveragesSource: StarbucksStarbucks plans to tap into consumers' tein obsession by launching tein-packed cold foam and lattes starting Sept.
29.From "gym bros" to users of GLP-1 drugs Ozempic, many Americans are trying to consume more tein, with the goal of building or maintaining their muscle mass and feeling more satiated after meals.
Roughly a third of U.S.
consumers said they loved high tein in the second quarter of 2025, up from 24% three years ago, according to Datassential, which tracks restaurant s and consumer preferences.Customers who add Starbucks' tein cold foam to their grande beverages can expect 19 to 26 grams of tein, while the chain's grande-sized tein latte ders 27 to 36 grams of tein, the company said."As we continue to get back to Starbucks, we're focused on modernizing our with innovative, relevant, and hype-worthy ducts that will resonate with our customers," Starbucks Global Chief Brand Officer Tressie Lieberman said in a statement.The tein cold foam will be available in a variety of flavors, including a new banana flavor, vanilla, matcha, chocolate, brown sugar, salted caramel and plain.
Seasonal flavors, pumpkin, will also be available.Since Starbucks launched cold foam nationwide in 2018, it has become one of the most modifications that customers can make to their drinks.
One out of every seven Starbucks beverages includes cold foam, according to the company.
The introduction of the frothy topping coincided with the rising ity of iced coffee and other cold drinks, which have overtaken Starbucks' hot beverage orders, no matter the season.The tein lattes will be made with tein-boosted milk, created daily by baristas by blending 2% milk with unflavored tein powder.
Customers will be able to customize other drinks with the tein-boosted milk soon as well.The duct announcement comes on the heels of Starbucks' best-ever sales week for its U.S.
company-operated locations, ing the annual return of its pumpkin spice lattes and other autumn beverages.
The sales record is another green shoot for Starbucks' turnaround under CEO Brian Niccol, who has pledged to bring the company "back to Starbucks" by imving the customer experience and introducing exciting items.Don’t miss these insights from CNBC What Nvidia's earnings mean for the stock market and AI tradeJosh Brown says if Apple announced a deal with Perplexity AI, the s would hit a recordChallenging Buffett: Buying wonderful companies at fair prices isn't more fitableBest Stocks: The value name with one of the best long-term charts Josh Brown has ever seen