Nike to lay off about 1% of corporate staff in its latest effort to refocus the business

It's un how many jobs will be impacted

Nike's EMEA and Converse es will not be impacted. "As we d in Q4 earnings, NIKE, Inc. is in the midst of a realignment

The moves we're making are setting ourselves up to win and create the next great chapter for NIKE," the company told CNBC in a statement. "This new formation is built to put sport and sport culture back at the center, to connect more deeply with the athlete and the consumer, and to give us the space to create what only NIKE can."Last February, Nike announced plans to lay off 2% of its staff, or more than 1,500 jobs, as part of a broader restructuring

The round of layoffs is part of Hill's efforts to change how teams are structured within the corporation

Under former CEO John Donahoe, Nike changed the way its was segmented

Instead of being divided by sport, it was divided into women's, men's and kid's as part of a broader effort to grow its lifestyle

Some critics say that adjustment was among the reasons that Nike's innovation pipeline fell apart as the company focused on lifestyle ducts geared to a wide range of consumers, instead of being directed at athletes

Hill, a longtime Nike veteran, is now undoing that work so the is squarely focused on sports and culture

After Hill d his vision in June, leaders were identified in July to head the new teams, the company said, adding a "small number" of staff will depart as a result of the shifts.In a memo to staff, Nike said as part of the changes, some staff will take on a new position or level, report to a new manager or join a new team.Staff will learn if they're impacted during conversations by Sept. 8

The majority of the new roles will take effect on Sept. 21."To make space for these conversations, corporate employees based in an office location in the U.S. and Canada will work remotely next week, unless otherwise informed by your leader," the memo said.Since taking the helm of the world's largest sportswear brand, Hill has been on a mission to reverse an decline in sales, reignite innovation and win back wholesale partners

When announcing fiscal fourth-quarter earnings in June, Nike said it expects its sales and fit declines to moderate in the quarters ahead, indicating the worst is now behind it and the fruits of its turnaround could come sooner than expected

In a call with analysts at the time, Hill hinted at the realignment that's now starting to materialize. "Instead of a men's, women's and kids construct, Nike, Jordan, and Converse teams will now come to work every day with a mission to create the most innovative and coveted duct, footwear, apparel and accessories for the specific athletes they serve," said Hill.Hill said the company would organize into "sport-obsessed teams" which would "drive a relentless flow of innovative duct across all three of the brands."