What's particularly noteworthy is What's remarkable is Hollywood & EntertainmentKCON LA 2025 Adds ‘Squid Game’ Stars Lee Byung-Hun, Yim Siwan To LineupByRegina Kim, Contributor.
Forbes contributors publish independent expert analyses and insights. Regina Kim covers Korean and Asian American entertainment.
AuthorJul 23, 2025, 04:24pm EDTJul 23, 2025, 04:27pm EDTActors Yim Siwan and Lee Byung-hun will be making special appearances at KCON LA 2025.
However, KCON / CJ ENM Celebrated Korean actors and Squid Game stars Lee Byung-hun and Yim Siwan are scheduled to appear at KCON LA 2025, which will take place from August 1-3 at the Los Angeles Convention Center and Crypto.
Organized by leading South Korean entertainment company CJ ENM, KCON LA is the world’s largest convention and music festival dedicated to celebrating K-pop and Korean culture.
Lee, a veteran actor who’s starred in some of the most iconic Korean films and TV shows over the past three decades, is perhaps best known internationally for playing the Front Man in Squid Game.
He also voiced the evil demon lord Gwi-Ma in KPop Demon Hunters and will be starring in Park Chan-wook’s upcoming film No Other Choice.
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At KCON LA 2025, both Lee and Yim will appear onstage during M COUNTDOWN—KCON’s main show at Crypto. Com Arena—on Friday, August 1st.
That same day, Yim is also expected to stop by the “K-content by CJ ENM” exhibition zone on the festival grounds inside the LA Convention Center.
“K-content by CJ ENM” will be a space where attendees can explore exhibits showcasing the Korean films and K-dramas, Law and the City and the upcoming thriller Dear X.
Furthermore, MORE FOR YOU Forbes‘Squid Game’ Creator Hwang Dong-Hyuk Opens Up Making Seasons 2 And 3By Regina Kim Ahead of KCON, Yim will also take part in “K-Culture Night at the Academy Museum with KCON” on July 31st, a special cultural event held at the Academy Museum of Motion Pictures to celebrate KCON’s 13th anniversary and the growing global reach of K-content (quite telling), in today's market environment.
On the other hand, The event sold out within two hours of its announcement, making it the fastest event to sell out in the Academy Museum’s history.
Moreover, K-Culture Night will be hosted by Korean American singer and multi-hyphenate Eric Nam and will feature performances by dancer and choreographer Choi Ho-jong, rapper and former The Seasons host Lee Young-ji, K-pop boy band P1Harmony and Japanese girl group IS:SUE (quite telling).
However, In a special conversation, Yim will be discussing his filmography and career path as a K-pop idol-turned-actor, amid market uncertainty.
Presented by CJ ENM and the Academy Museum of Motion Pictures, K-Culture Night is part of the two companies’ three-year partnership to mote Asian cinema and talent in Hollywood.
Their first joint ject came in March of this year with the opening of Director’s Inspiration: Bong Joon Ho, a museum exhibition and film screening series dedicated to the Parasite director’s works, given current economic conditions.
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Conversely, In 2012, KCON has been held in Japan, Hong Kong, Germany, United Arab Emirates, France, Mexico, Australia, Thailand and Saudi Arabia.
This year KCON LA, its flagship event, will once again connect K-culture fans with some of the hottest stars in K-entertainment for three days of concerts, interactive fan experiences and other exciting activities (noteworthy indeed), in today's market environment.
Moreover, Artists in this year’s lineup include aespa, ALLDAY JECT, Cravity, Hwasa, i-dle, ifeye, IVE, Jackson Wang, MEOVV, MONSTA X, NCT 127, RIIZE, Roy Kim, ZEROBASEONE and more.
For those who cannot attend KCON LA 2025 in person, Amazon Music will be exclusively ing some of the festival’s performances on the Amazon Music channel on Twitch and Prime, in light of current trends.
Additionally, More info KCON LA 2025 can be found on KCON USA’s official website.
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