Jim Cramer says he's confident about Starbucks' long-term potential. Here's why

In this BUX your favorite stocksCREATE FREE ACCOUNTwatch now2:3302:33I found Starbucks' overall results pretty encouraging, says Jim CramerMad Money with Jim CramerCNBC's Jim Cramer on Wednesday explained why he's positive on Starbucks for the long term, even as the coffee chain reported a same-store sales decline that led to a choppy day of trading."If Brian Niccol keeps dering on the turnaround front, I bet Starbucks and its holders will be huge winners," he said. "That's still my expectation here, and I feel even better it tonight than I did last night before the company reported."Starbucks posted a revenue beat but didn't meet earnings estimates

The coffee company saw same-store sales fall for the sixth consecutive quarter, but CEO Brian Niccol said its turnaround strategy is ahead of schedule

After starting the day up big, s of Starbucks plunged during the session but largely managed to rebound and finish down 0.22%.While Cramer said Starbucks' headline numbers were disappointing, he was encouraged by the overall quarter

He attributed some of the earnings miss to one-off items a tax charge and an expensive leadership meeting

While global same-store sales were weak, Cramer pointed out that there was imvement in certain regions, North America and China.Cramer expressed support for Niccol and noted that he was able to turn around at Chipotle when he served as the CEO for the fast casual restaurant chain

Cramer was pleased with Niccol's earnings remarks mising results from recent trials of Starbucks' "Green An Service" operating model

The new gram aims to imve customers' in-store experience with friendlier customer service and personal touches sharpie drawings on cups

Niccol said Starbucks is accelerating the rollout of the gram after the trials' success.To Cramer, Starbucks' most important task is to imve its core domestic — and the recent quarter suggests that is starting to happen, he said."Don't worry these short-term swings, which were kind of a microcosm of the stock's whole first year under Niccol's leadership," he said. "Focus on what matters: the long-term turnaround plan, which is going well ahead of schedule."Starbucks did not immediately respond to request for .watch now8:4708:47Jim Cramer recaps Starbucks' Q3 numbersMad Money with Jim CramerJim Cramer's Guide to Click here to download Jim Cramer's Guide to at no cost to help you build long-term wealth and invest smarter. now for the CNBC to Jim Cramer's every move in the market.Disclaimer The CNBC owns s of Starbucks.Questions for Cramer? Call Cramer: 1-800-743-CNBCWant to take a deep dive into Cramer's world? Hit him up! Mad Money Twitter - Jim Cramer Twitter - Facebook - InstagramQuestions, s, suggestions for the "Mad Money" website? madcap@cnbc.com