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Fortune
‘It’s kind of like a cultural nostalgia’: Gen Z drives boom in ‘Grannycore’ activities including mahjong, baking and needlework
Why This Matters
Florida native Ethan Vuong says, “I just keep playing because I have this goal that I’m going to beat my grandma one day.”
September 7, 2025
06:24 PM
4 min read
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Key Insights
- This development warrants monitoring for potential sector-wide implications
- Similar companies may face comparable challenges or opportunities
- Market participants should assess the broader industry context
Questions to Consider
- What broader implications might this have for the industry or sector?
- How could this development affect similar companies or business models?
- What market or economic factors might be driving this development?
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