CNBC obtained a copy of the National Football League's Summary of Attendance Statistics for the 2024 season, an internal document d within the league, but not available to the public.
The 35-page report includes data on tickets sold, net ticket receipts, the visiting team's of gate receipts and seat premiums, gross general admission ticket prices, and the premium paid for seats for the preseason and regular season for all 32 teams.
The ticketing data in this CNBC report was sourced from that document.The NFL requires every team to give 34% of ticket revenue and the licensing amount of a seat to the league based on an internal formula, according to several NFL executives who asked to remain unnamed so they could speak freely private conversations.
This pool, known as the visiting team's , or VTS, is mostly redistributed equally among the 32 teams.
In 2024, each team received $27 million, up from $25 million the previous year, according to the league executives.Story continues after interactive chart.The VTS money not redistributed is used by the NFL to fund league-level lending grams that go toward the private financing of new stadiums and renovations.
Some teams are granted waivers by the NFL on a portion of their VTS contribution if they are using stadium revenue to finance construction or renovations.
The Las Vegas Raiders and Los Angeles Rams, for example, received waivers of $23.4 million and $12.2 million, respectively, for their new stadiums, according to the NFL executives.The league's 32 teams collected an average of $433 million in national revenue in 2024 from media, licensing and sponsorship agreements, said the executives.
National revenue made up two-thirds of overall league revenue.
Local revenue — including tickets, suites, stadium sponsorships, concessions, parking and non-NFL stadium events — accounted for the remainder.The San Francisco 49ers led the league in net ticket receipts — the amount the team keeps after taxes, fees and surcharges — with $176.5 million in 2024.
That's $40.8 million more than the No. 2 Dallas Cowboys and $67.5 million above the league average. The Tennessee Titans ranked last, at $81.2 million in net receipts.
The Indianapolis Colts were next to last, at $83.3 million, and the Arizona Cardinals came in just above the Colts, at $83.4 million.The 49ers also had the highest general admission ticket price, at $190.78 last season, ed by the Philadelphia Eagles, at $184.27, and the Las Vegas Raiders, at $165.58.
The New England Patriots, who have won six Super Bowls but have not made the postseason since 2021, charged the highest seat premium at $471.92 — more than double the NFL average.The NFL declined to in response to CNBC's questions regarding the Summary of Attendance Statistics report.NFL attendance stats from the 2024 seasonRankTeamTickets soldNet receiptsAmount paid to VTS poolVTS paid on seat premiumsGate VTS waived seat premium VTS waivedGross average GA ticket priceGross average seat premium1San Francisco 49ers696,456$176.5M$46.2M$10.3M$3.6M$0 $190.78 $259.57 2Dallas Cowboys837,723$135.7M$35.6M$10.6M$0 $0 $158.84 $249.90 3Philadelphia Eagles611,612$130.4M$39.2M$5.1M$0 $0 $184.27 $201.11 4Denver Broncos741,963$128.9M$38.3M$5.5M$0 $0 $142.59 $195.46 5Las Vegas Raiders582,735$128.5M$12.8M$7.9M$23.4M$0 $165.58 $267.79 6Miami Dolphins622,830$127.8M$22.2M$13.2M$8.3M$0 $133.27 $295.53 7New York Jets707,338$124.7M$21.9M$6.8M$13.8M$0 $141.77 $226.96 8New York Giants747,470$123.9M$30.4M$7.6M$4.5M$0 $134.20 $278.26 9Detroit Lions637,523$122M$26.3M$0 $11.8M$3.4M$158.68 $159.57 10Kansas City Chiefs712,029$120.8M$36.4M$3.1M$1.6M$0 $139.38 $114.44 11New England Patriots594,325$118.2M$32.4M$4.6M$0 $3.3M$158.63 $471.92 12Los Angeles Rams703,573$116.2M$13.3M$14.1M$12.2M$0 $104.45 $202.75 13Cleveland Browns660,436$109.2M$21.1M$4M$12M$0 $145.57 $130.32 14Atlanta Falcons687,053$109M$22.9M$7.9M$6.4M$0 $118.78 $316.58 15Seattle Seahawks663,508$108.6M$32M$0 $0 $4.9M$142.99 $192.03 16New Orleans Saints658,060$108.3M$29.2M$0 $0 $7.6M$113.11 $122.04 17Tampa Bay Buccaneers600,489$108.2M$25M$5.7M$6.5M$0 $141.54 $143.36 18Green Bay Packers774,267$107.4M$25.5M$3.6M$7.5M$0 $141.63 $205.79 19Pittsburgh Steelers662,798$102.7M$31.3M$3.6M$0 $0 $135.13 $128.75 20Baltimore Ravens677,574$102.4M$30.7M$4.1M$0 $0 $138.05 $154.94 21Carolina Panthers600,941$102.1M$27.6M$0 $0 $7.4M$130.73 $224.17 22Chicago Bears536,640$98.8M$28.2M$5.4M$0 $0 $158.56 $230.93 23Minnesota Vikings583,132$98.3M$16M$7.4M$10M$0 $136.64 $199.91 24Houston Texans685,715$92.8M$28.3M$3.3M$0 $0 $115.95 $107.15 25Cincinnati Bengals634,106$91.2M$27.4M$2.4M$0 $1.3M$118.45 $139.92 26Buffalo Bills683,132$91M$27.1M$3.8M$0 $0 $114.83 $139.66 27Washington Commanders571,806$87.1M$25.3M$4.3M$0 $0 $125.28 $102.40 28Los Angeles Chargers642,418$86.7M$15.8M$10M$3.7M$0 $83.64 $139.36 29Jacksonville Jaguars577,011$84.3M$21.5M$7.6M$0 $0 $111.14 $265.72 30Arizona Cardinals610,928$83.4M$23.6M$0 $223,000 $4.6M$111.03 $193.33 31Indianapolis Colts627,063$83.3M$24.5M$3.9M$0 $0 $112.84 $186.28 32Tennessee Titans611,560$81.2M$24.2M$3.4M$0 $0 $119.22 $107.55