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'Creativity is the new productivity': Bob Iger on why Disney chose to be 'aggressive,' adding OpenAI as a $1 billion partner
Why This Matters
"We'd rather participate in the rather dramatic growth, rather than just watching it happen and essentially being disrupted by it," Iger told CNBC.
December 11, 2025
08:09 PM
3 min read
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FinancialBooklet Analysis
AI-powered insights based on this specific article
Key Insights
- Technology sector developments often have cascading effects on productivity and efficiency across industries
Questions to Consider
- How might this technology development impact productivity and efficiency across industries?
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