Bloodthirsty activist investors are set to take down a record number of CEOs this year, Barclays says. The record is only a year old
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Bloodthirsty activist investors are set to take down a record number of CEOs this year, Barclays says. The record is only a year old

Why This Matters

Challenger, Gray & Christmas noted “the rise of the CEO gig economy” earlier this year. The circling sharks of activists are part of the reason why.

October 8, 2025
04:03 PM
4 min read
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C-Suite·holder activismBloodthirsty activist investors are set to take down a record number of CEOs this year, Barclays says.

The record is only a year oldBy Nick LichtenbergBy Nick Lichtenberg EditorNick Lichtenberg EditorNick Lichtenberg is editor and was formerly Fortune's executive editor of global news.SEE FULL BIO The “CEO gig economy” is swimming in the bloodthirsty activist pool.Getty ImagesBloodthirsty activist investors are on track to topple more CEOs in 2025 than ever before, according to Barclays’ quarterly review of holder activism.

In a sign of the heightened pressures that CEOs face, the record was only set last year, the bank notes.

It adds to the emerging picture of what executive placement firm Challenger, Gray & Christmas, an authority on both layoffs and CEO hiring trends, called “the rise of the CEO gig economy” earlier this year.

Barclays data show that in 2024, a record 27 CEOs of major global companies resigned or were forced out in the wake of activist campaigns—nearly tripling the numbers from just a few years ago.

That figure, already the highest on record, is expected to be eclipsed in 2025 as the focus on CEO accountability intensifies, with 25 CEOs resigning year to date after coming under activist pressure, with 20% of the departures occurring at S&P 500 companies.

‘Almost a holder revolt’ Jim Rossman, global head of holder advisory at Barclays, told Reuters that it shows a remarkable shift.

“There was almost a holder revolt last year,” he said, noting that investors aren’t as patient as in the past for performance to imve.

He ned it to an attitude of “We want the companies where we are invested to change right now.” The 191 campaigns launched year to date in 2025 are the most ever, up 19% versus the long-term average.

Boards, wary of appearing complacent, have been shown to take action even before activist threats hit the headlines.

In 2024, high-file exits at firms Lamb Weston and Kohl’s occurred amid mounting pressure, while at Boeing, Nike, Stellantis, and Hertz, CEOs departed before an active campaign ever materialized.

This marks a cultural shift: Board representation by activists is often a prerequisite for CEO change, but even the mere presence or suggestion of activist activity may be enough to trigger a swift ouster.

The success of activist campaigns in securing CEO departures is tied to operational missteps and lagging holder returns.

Activists typically strike after six quarters of trailing performance—a post-pandemic climate in which leaders can no longer blame COVID-era uncertainties for missed targets.

Whether it’s overestimated growth in online retail or failed M&A plans, CEOs are finding themselves held directly accountable for execution—not just strategy.

What’s changed is both the frequency and the intensity of these campaigns. U.S.

companies valued at over $500 million saw activist campaigns surge by 90% quarter over quarter in Barclays’ most recent report, a reversal of the typical slowdown in the summer season. Overall, U.S.

campaign activity has been 23% higher than in 2024 year to date, supported by this “unusually busy” third quarter. Boards no longer hesitate Boards are now acting faster and more decisively.

Where previous years saw them negotiate or install dissident directors, 2024 and 2025 have shown boards are quicker to act.

This is reshaping the very nature of CEO tenure: The window to der results is shortening, and tolerance for underperformance is vanishing.

Activist board seats have also reached new highs: 98 year to date, a 17% increase.

Major activists Elliott, JANA, and Starboard comprise nearly 38% of all these, with Elliott winning nine seats alone in the quarter.

Increasing activist success is also correlated with what Barclays considers “imved quality of independent directors,” calculating that 39% of them have public company CEO or CFO experience, and 73% have public company director experience.

A new era of activism The Barclays report signals that the wave of CEO departures is not a fleeting anomaly but the new normal, pelled by emboldened activists and increasingly impatient boards.

With President Trump’s deregulatory administration in power and M&A scrutiny easing, the mix of liquidity and economic optimism is giving activists even more ammunition—ensuring that CEOs remain firmly in the crosshairs.

As 2025 unfolds, it’s : Activist investors aren’t letting go.

For global companies, the leadership leapfrog is ly to accelerate, cementing holder activism as the decisive force in corporate governance—and the number of CEO heads rolling may soon set a new, even higher record.

For this story, Fortune used generative AI to help with an initial draft. An editor verified the accuracy of the information before publishing. Fortune Global Forum returns Oct. 26–27, 2025 in Riyadh.

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