Americans expected to bet record $30 billion on the 2025 NFL season legally
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Americans expected to bet record $30 billion on the 2025 NFL season legally

Why This Matters

The record legal gambling comes as prosecutors are starting to crack down on unlicensed sportsbooks.

August 29, 2025
04:10 PM
2 min read
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In this articleDKNGFLTR-GB your favorite stocksCREATE FREE ACCOUNTwatch now3:2203:22Sports betting's biggest season set to kick off: Here's what to knowSquawk BoxThe college football season has kicked off, and the NFL's regular season begins next week, which means sportsbooks are getting ready for the biggest opportunity of the year to new customers and grow the wagering pot.

Americans are expected to wager a record $30 billion this NFL season through legal gambling, an 8.5% increase from last year, according to estimates by the American Gaming Association.The biggest players in the space, Flutter-owned FanDuel and DraftKings, are facing growing competition from BetMGM and Caesars.

thOer players are looking to get in the game, as online broker Robinhood teamed up with Kalshi to offer football prediction .However, the largest threat these companies face are from the offshore, unlicensed sportsbooks such as Bovada, MyBookie and BetOnline.DJ Giddens, #21 of the Indianapolis Colts, runs the ball as Bo Melton, #16 of the Green Bay Packers, reaches for the tackle during the 2025 NFL preseason game between the Green Bay Packers and Indianapolis Colts at Lucas Oil Stadium in Indianapolis, Indiana, on Aug.

16, 2025.Michael Hickey | Getty ImagesIt's something that secutors are starting to crack down on.The Los Angeles city attorney filed a civil enforcement action on Thursday against online sweepstakes casino operator Stake.us and 20 other related companies, including publicly traded Evolution.

In the landmark lawsuit, secutors allege the companies of running illegal gambling operations and are asking the court to shut down operations and refund player losses.Earlier this month, 50 attorneys general wrote a letter to the Justice Department asking the federal government to crack down and step up enforcement against unlicensed gambling because states are losing an estimated $4 billion in tax revenue.Data from geolocation tracking company GeoComply shows states that take active enforcement measures against illegal offshore sportsbooks have a 10% higher growth in active players year over year and had 38% more new player sign-ups in August.Get the CNBC Sport directly to your inboxThe CNBC Sport with Alex Sherman brings you the biggest news and exclusive interviews from the worlds of sports and media, dered weekly to your inbox.

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