In this articleAMZN your favorite stocksCREATE FREE ACCOUNTAmazonAmazon on Wednesday expanded its private-label grocery lineup with the launch of a new brand aimed at "price-conscious" shoppers, with most ducts priced under $5.The brand is called Amazon Grocery and includes more than 1,000 items, ranging from dairy, fresh duce, meat and seafood to snacks and baking essentials, the company said in a release.
Amazon said the new offering unites its Happy Belly and Amazon Fresh brands under one label."During a time when consumers are particularly price-conscious, Amazon Grocery ders more than 1,000 quality grocery items across all that don't commise on quality or taste – from fresh food items to crave-worthy snacks and pantry essentials – all at low, competitive prices that help customers stretch their grocery budgets further," Jason Buechel, Amazon's vice president of worldwide grocery, said in a statement.Read more CNBC newsPalantir's stock is up 1,700% since its NYSE debut five years ago.
Here's how it got thereDisney sent cease and desist letter to Character.AI over use of copyrighted charactersNvidia's market cap tops $4.5 trillion after string of AI infrastructure dealsAmazon's new Echo devices designed for Alexa+ start at $99It's not the first time Amazon has experimented with a budget-friendly grocery brand.
It launched a similar offering last September, called Amazon r, that was "focused on value."The move comes as Amazon's grocery has been in flux.
The company has continued to line its chain of Go cashierless convenience stores and Fresh super, announcing last week that it will close all of its locations in the U.K.At the same time, Amazon CEO Andy Jassy and other company executives have touted the success of sales of "everyday essentials" within its online grocery , which refers to items such as canned goods, paper towels, dish soap and snacks.The company last month expanded same-day dery of fresh foods to more pockets of the U.S.
as it looks to encourage shoppers to add meat and eggs to their order while they're browsing its sprawling online store.watch now2:1002:10Amazon touts Alexa+ AI features, new devicesCheck