Alaska Airlines to launch London, Iceland flights, debut new livery for international expansion

Seattle-Reykjavik will be served by a 737 Max 8 as a spring and summer seasonal service, for the roughly seven-hour flight.watch now10:5310:53Why painting an airplane is so expensiveTravelThe carrier in June announced it plans to start nonstops between Seattle and Rome next year

A few weeks later, rival Delta Air Lines, said it, too, plans to fly between Seattle and Rome, as well as Barcelona, Spain

International travel, especially for premium seats, has held up better than U.S. domestic demand, where the market is oversupplied.Alaska is also planning to start flights between Seattle and Seoul, South Korea, in September

Its daily service to Tokyo's Narita International Airport began in May.The carrier plans to have at least 12 intercontinental nonstops from its hub of Seattle.Read more CNBC airline newsWhy Delta and United are pulling away from the airline packSouthwest Airlines sets a date for seat assignment launch, lays out new boarding order'He's showing up.' Things are getting better at Boeing under CEO Ortberg

Can he keep it going?The airline also unveiled a new ry for its Boeing Dreamliners

New 787-9s coming off the factory lines will get the fresh paint scheme, which the airline says was inspired by the northern lights.When it acquired Hawaiian, which already had wide-body planes in its fleet for long-haul flights over the Pacific, Alaska said it would keep the two brands, which will remain on many aircraft."They will remain unchanged as essential elements of our brands' legacies and history," Alaska said Tuesday.Don’t miss these insights from CNBC Bank of America says these five stocks have more room to run ahead of earningsThese overbought stocks could take a dip after the market's record gainsGoldman Sachs is getting worried the economyWhat the prediction are saying the big Wall Street events ahead