Entrepreneurship For Dummies (For Dummies (Business & Personal Finance))

Entrepreneurship For Dummies (For Dummies (Business & Personal Finance))

Published: 1/12/2023
4.410 reviews
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Summary

A comprehensive guide for aspiring entrepreneurs, simplifying the process from idea to scaling, including digital trends and modern capital raising methods.

Description

The perfect resource for your journey to start a business Entrepreneurship For Dummies is the essential guide to becoming your own boss and a successful entrepreneur. We make it simple to learn every step of the process. Identify an opportunity, learn your customers’ needs, test your product, protect your intellectual property, secure funding, and get ready for that all-important launch. In classic Dummies style, this book is packed with practical information and useful advice, all in a fun and easy-to-follow format. Take fear out of the entrepreneurship equation and build the confidence you need to make your fantastic business idea take flight. Get up to date on the latest lingo, new ideas for raising money, and the latest ways to do business in the digital age. Understand the process of starting a business, from beginning to end Complete the necessary planning and meet legal requirements, without the headache Get expert tips and tricks on funding your idea and bringing your product or service to market Build the foundation you need to keep your business thriving and growing Entrepreneurship For Dummies supports you as you travel along the road to success. Read more

Level
Introductory to intermediate level, aims to demystify entrepreneurship, easy-to-follow structure, builds confidence.
Core Concepts
Securing funding
financial planning (implied)
risk management (implied).
Skills You'll Develop
Understanding funding options, financial planning for startups, investor relations, negotiation skills, financial management.
Relevance to Finance Areas
Entrepreneurial finance
small business finance
indirectly touches upon personal finance.
Real-World Application
Strong emphasis on real-world application with practical guidance and expert tips on funding and market entry.